In the Spotlight » Majjak Musings

By: Mal | September 26, 2018


No doubt by now you're already thinking about Christmas.  Some of you are probably well into your preparations for the festive season.  

What to stock in your stores often comes down to two simple choices: What is popular and what is different.  But how do you choose?

On the surface the answer seems obvious.  I'm sure you know all the reasons as to why choosing to stock popular brands and their products makes sense.

When it comes to Christmas, we generally want to make the most of the opportunity that the festive season brings.  Clearing as much product off our shelves as possible seems like a great way of doing that.

It seems pretty risky, stocking something that your customers might not have ever seen before, something different from the norm.  Especially if there's a chance that your different item won't sell.  


And if you're stocked with a variety of unique products, it would seem logical that you run an even higher risk of having items that nobody wants.

But to think that way is to not give yourself enough credit.  After all, just about everyone in small business that we know started because they wanted to actually be different.


While it seems logical to stick with popular brands and their products, you also run a very real risk of becoming lost in the crowd.  After all, why would someone come to your business if the other business down the road has exactly the same popular items?   

Choosing to stock something unique, items that can only be found at your business gives people a reason to come and see you.  The difficulty lies in trying to figure out what is not only different, but will also appeal to your customers.  While people can provide you with advice, it's something only you can truly figure out.  After all, no one knows your business like you do.


Getting it right however, gives your customers a reason to come to you and you alone.  It makes your business a talking point, a way of standing out beyond the festive season and into the quieter months of the year.

So daring to be different isn't easy.  But it's an investment in your own brand that will pay dividends well beyond the end of the festive season.

Category: Uncategorized 

Tags: Christmas 



Posted on : August 24, 2019

Adelisa watson

Posted on : August 01, 2019

Get More Information:-
Toll-free No:-+44-203-880-7918

Emma watson

Posted on : May 02, 2019

The reason could be any you never know, however any of these issues can make your driver get detached. Presently with each issue, the Error Epson Printer Support Phone Number team has the answer for all issues including +44-203-880-7918 Epson Printer Support Phone Number.<br/>Get More Information:-<br/><br/><br/><br/>

Tom Daniel

Posted on : April 22, 2019

In Aol clients can set 5 trademark in their problem. An e-mail trademark is the prevent of released published written text which contains details about clients name, designation, business get in visibility to details and web page URL and sometimes a witty quote. For business purpose trademark must include company name and other basic details. <br/><br/>


Posted on : December 28, 2018

Apple products are revered for its quality, precision and great design.
SRSG started its operations as Apple technology partners in the year 1997.<br />
<a href="">Apple reseller in Kolkata</a>
<br />
<br />
<a href="">Apple
authorized service center in delhi</a>
<br />
<br />
<a href="">Broadcast consultancy</a>
<br />
<br />
<a href="">FM Channel License</a>
<br />
<br />
<a href="">MacBook reseller
in Delhi</a>
<br />
<br />
<a href="">ipad reseller in kolkata</a>
<br />
<br />
<br />


Posted on : December 28, 2018

Our academic pursuits, along with a range of extracurricular activities,
help in honing a child&#39;s skills and ensuring that he/she grows to be
a mature and responsible citizen.<br />
<a href="">top school in greater noida</a>
<br />
<a href="">Premium
school in greater noida</a>


Posted on : December 28, 2018

Moonlight Films and Theatre Studio operates under the Moonlight Films
and Theatre Society , a non-profit association whose goals are to spread
knowledge of and interest in theatrical and media arts through education.<br />
<a href="">Acting school in mumbai</a>
<br />
classes in delhi</a>


Posted on : December 24, 2018

CGC Jhanjeri is one of the best colleges in the North India and we are
providing the best quality of education in various courses.<br />
<a href="">Top Engineering College</a>
<br />
<br />
<a href="">Best Engineering
college in Chandigarh</a>
<br />
<br />
<a href="">Best mechanical
engineering college in punjab</a>
<br />
<br />
<a href="">Best placement college
in chandigarh</a>
<br />
<br />
<a href="">Private Management college in Punjab</a>
<br />
<br />
<a href="">Best
Agriculture College in chandigarh</a>
<br />
<br />
<a href="">BBA College in Punjab</a>
<br />

Matteo Teagan

Posted on : October 31, 2018

Appreciate it intended for giving new messages the matter, When i count
on understand far more. <a
Gains Tax Advice Brighton Accountants</a>
<br />

Post a Comment